Cookie Policy
At Bank First, we're committed to protecting your data and privacy.
Our privacy policy and cookie policy assists us to protect our Members whilst fulfilling our obligations under the Australian Privacy Principles, as outlined in the Privacy Act 1998.
Please read these carefully to better understand how we use your data to enhance your experience with us.
What are cookies?
A "cookie" is a small text file that your web browser stores on your device when you visit a website or application on your computer, mobile or other device.
How are they used?
Cookies collect and store user information to help optimise the website or application for a more personalised experience.
We use them for the following purposes:
To remember information about you to help you complete forms quickly.
To help us understand how people are using our services, and what products are being looked at, so we can continue to make improvements.
To help us personalise our website, emails and advertising to you by remembering your preferences and interests.
To find out if you're reading our emails and if you're finding them helpful.
We use cookies on our banking app as well as our websites listed below:
How do I disable cookies?
Most internet web browsers are set to accept cookies by default to enable full use of websites that utilise them.
However, if you don't wish to receive any cookies you may configure your browser to reject them or receive a warning when cookies are being used. You will need to change your settings on each device where you wish to block the use of cookies.
In some instances, this may mean that you will not be able to use some or all of the services provided on our website and Internet Banking. However, you may still be able to access information-only pages.
First party cookies
First party cookies are used by Bank First, and are stored by our website and allow us to collect and analyse data to help us create a personalised experience while you're on our website. This means you'll see relevant information catered to your needs. These cookies can be disabled as per the instructions above.
Third party cookie providers
Third party cookies are used by our service providers to create and monitor our marketing campaigns. Third party service providers use cookies to collect information, such as, when you visited our site, your browser type, and the server that you log into on your computer.
The information is used in a collective form and generally no personal information is collected by third party service providers.
Our agreements with these third parties ensure this information is only used to carry out functions on our behalf, and if any personal information is collected the confidentiality of that information is maintained.
We also use third party cookies for advertising and marketing purposes, including to deliver personalised ads that are more relevant to your interests.
The below table provides information about our main third party cookie users, what the cookies are used for, and where you can learn more or opt out.
Cookie | Description | Opt out/more details |
|---|---|---|
Adobe (Marketo) | Marketo is a product of Adobe and is used as our email marketing system. Marketo cookies allow us to see if you are opening and reading our emails, what actions you take after getting our emails, and to find out if the content is relevant to you. | |
Acquia | Shows us which pages are most visited and where we can make improvements to enhance your experience. | |
Google Ads (including remarketing) | Shows you relevant ads on Google and partner sites based on your previous visits. Helps us measure ad effectiveness and limit how often you see them. | |
Google Analytics | Helps us understand how and when you interact with our website, which content is most useful, and how our marketing campaigns perform. | |
Google Campaign Manager 360 Floodlight | Helps us understand if you complete certain actions after seeing or clicking one of our ads, so we can measure performance and deliver relevant advertising. | |
Hotjar | Records anonymous session data and heatmaps so we can see what’s interesting or useful on our site. Hotjar never records sensitive information. | |
Tracks how you interact with our website and LinkedIn ads. Helps us show relevant ads, measure campaign performance, and understand which content interests our visitors. | ||
Meta (Facebook and Instagram) | Meta cookies help us show you ads and content that are relevant to you across Facebook and Instagram. They also help us measure the effectiveness of our advertising and limit how often you see certain ads. | |
TikTok | Tracks engagement with our TikTok ads and content. Helps us measure ad performance, understand what works, and show you more relevant ads. | |
YouTube | Used when we embed YouTube videos. Cookies may collect information about how you interact with the video content. |
If you have any questions or concerns regarding our privacy or cookie policies, please don't hesitate to reach out to us via our contact us form.
Cookie Policy last updated : 1 November 2021